Do you want to rank high in the search engines for your company name? How about for products or services you sell? Do you want your site to be easily found by people who need something you can provide?
If you answered yes, then link building is a MUST for your search engine optimization campaign. The number of links coming to your site and the text used in the link is how the search engines decide where and what your website ranks for.
Why is it important?
Link building for your site will:
- Increase your rankings for various keywords related to your business
- Increase traffic to your site from both the search engines and referring sites
- Help send more relevant traffic to your site, resulting in higher conversion rates
- Make you into an authority in your own niche or industry
Contextual Link Building Plans
One of the things we specialize in is contextual link building plans. This is where blogs and other sites link to your site because of something that we create on your website… or something that already exists. These contextual links happen as a result of the owner writing about your products, services or website. Sometimes, when an author doesn’t have time, we will actually create original articles and ask them to agree to place them on their site. Since we are controlling the message in this practice of contextual link building, we typically find this to be very effective.
Links from Articles and Press Releases
Another great way to get links to your site is by publishing articles and press releases. When they are written properly, these two can not only provide a relevant link to your site, but also generate traffic from readers who want more information.We also have means of mass distributing articles and press releases that you may be writing for traditional marketing means.
Directory Placement
Great links can come from high quality directory. There are a few directories that are very important. Hand edited directories can provide a major impact in improving overall site value and authority – simply by clicking “submit website.” We believe the search engines consider them to be important is because there is a fee to be included and the directories do not accept “just anyone” to be included.
